What evidence should you ask for?

Request invoices or authorization records that connect the actual supplier and goods to a legitimate source. Check that names, product identifiers and dates are consistent. Review the evidence for the specific stock offered, not just an unrelated certificate.

What are useful warning signs?

Inconsistent seller identities, removed labels, deliberately obscured marks and unverifiable claims justify further investigation. None is a universal test, but unexplained inconsistencies are a reason to pause. Avoid descriptions that explicitly market a counterfeit or unauthorized replica.

What can you do when evidence is missing?

Do not publish the item as authentic or recommend it as a branded purchase. Ask for evidence, keep the record in draft, or choose an original-design unbranded product. Report suspected infringement through the marketplace’s official process where appropriate.

How do you connect evidence to the actual stock?

Compare the supplier name, item identifiers, quantities and relevant dates across the offer and provenance documents. Ask about unexplained differences before publication. A document about a different business or product should not be attached as if it covers the current goods. Store the review decision and evidence reference with the product so a later editor can understand why it was approved or kept in draft.

Frequently asked questions

Does a low price prove that a product is counterfeit?

No. Price alone is not a reliable authenticity test. Check the actual seller, goods identifiers and traceable authorization or lawful resale evidence.

Can I publish a branded item while waiting for evidence?

Keep it as an unpublished draft. Do not describe it as authentic or offer it as verified branded inventory until the evidence for that stock has been reviewed.

Sources & editorial notes

Content review identifies the source basis, not a guarantee of future availability, authenticity or delivery. Read our editorial policy.

Useful next steps

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